Class plans Social Media Boot Camp for student groups

Penn State club, organization and Greek life leaders are invited to attend a Social Media Boot Camp at 6 p.m. Tuesday, Dec. 3, in 260 Willard Building.

The two-hour event will provide advice for student leaders about utilizing social media from an organizational -- rather than personal -- perspective.

Attendees will learn how social media can enhance awareness and interest in their respective organization, as well as improve communication and engagement with members. Attendees may select from three separate breakout sessions: Twitter, Facebook, Instagram, Pinterest, video, blogging and gamification.

A hands-on consulting session during the last half-hour of the event will also be part of the event, which is being hosted by assistant professor Marcia Distaso and students in the social media for public relations class. During the consulting session, social media experts will prepare an evaluation of an organization’s current platforms in addition to offering advice for improvements in a one-on-one setting.

To register for the event, complete the survey at www.prsocialmediapros.wordpress.com/rsvp online. To opt for the consulting session, select the consulting option found at the end of the survey. Please note that hands-on consulting is limited to the first 17 organizations to select the option.

The deadline to register is Friday, Nov. 22.

Organizations will be notified if they are accepted to attend the Social Media Boot Camp. Students unable to attend the Social Media Boot Camp can follow the event with #PSUsocialpros.

To learn more about the individual sessions and the social media experts, visiting the Social Media Boot Camp blog at www.prsocialmediapros.wordpress.com online.

DiStaso is renowned for her social media research, publications and consulting. This event marks the first effort to extend the mission of the course to students beyond the roster. By sharing insight on the latest social media techniques, the Social Media Boot Camp hopes to improve the online brand and overall success of each organization.

Last Updated November 18, 2013