Penn State SBDC helped student entrepreneurs reel in customers in 2015

April 27, 2016

UNIVERSITY PARK, Pa.—Vaughn Holderman’s lures may bring in the fish with ease, but responding to a sudden demand on his business—Chasing Trophy Fish—became a challenge. That’s when he turned to the Penn State Small Business Development Center (SBDC).

“Literally, the SBDC gave me the confidence at a moment where I was struggling to keep up with everything,” Holderman said. “It was nice to know they were there for me.”

The Penn State SBDC offers entrepreneurs free services to evaluate business plans, provide market research and clarify regulations specific to businesses in Pennsylvania.

According to the Penn State SBDC Annual Impact Report, in 2015:

Holderman, like many Penn State students, launched his business while at University Park. He contacted Jennifer Riden, business consultant for the Penn State SBDC, when he realized he could not keep up with the demand by himself.

“I was able to connect Vaughn to resources for student entrepreneurs, on and off campus,” Riden said.

She worked with him to find contacts for shipping large quantities, storage for his inventory and quiet rooms where he could hold meetings.

“We also advise clients about financing options, their business structure and support team,” Riden said.

Holderman’s business continues to grow. He has been endorsed by Kevin Harrington from ABC’s Shark Tank—a reality show for aspiring entrepreneurs to pitch investors— and currently has deals to sell his merchandise with, and

For more information, visit the Penn State SBDC online.

(Media Contacts)

Last Updated September 04, 2020