Kohl's gives more than $157,000 toward prevention of childhood obesity

July 16, 2009

Kohl's Department Store, through the Kohl's Cares for Kids philanthropic program, has donated $157,100 to Penn State Hershey Children’s Hospital. Representatives from Penn State Hershey Children’s Hospital and Kohl’s Department Stores met at Gold’s Gym in Carlisle, Pa. for the presentation of this year’s donation, which will help fund the Hospital’s new childhood obesity prevention initiative: Kohl’s Healthy Choices for Healthy Families.

The Kohl’s Healthy Choices for Healthy Families program educates youth and families about the importance of eating healthily and engaging in regular physical activity. The program will deliver a key message that features five daily recommendations for preventing childhood obesity: one or more hours of physical activity, two or less hours of screen time, three balanced meals, four or more cups of water or low/no-calorie beverages, and five servings of fruits and vegetables.

The grant will allow Penn State Hershey Children’s Hospital to enhance its outreach efforts to youth and families through various channels, including school-based programs and celebrations, in-store events at Kohl's, television spots and a dedicated Web site at http://www.nrgbalance.org/kohlshealthyfamilies that features family-friendly tips, resources and recipes.

“Obese children and adolescents are more likely to become obese as adults,” said Gil Pak, director of operations for Penn State Hershey Children’s Hospital. “With the national emphasis on health care reform and disease prevention, we’re excited Kohl’s has provided us with the opportunity to educate youth and families about healthy living and, in turn, reduce the number of adolescents we see for the treatment of obesity-related issues such as type 2 diabetes and heart disease.”

Since 2006, Kohl’s has gifted more than $531,000 to Penn State Hershey Children’s Hospital. The donations are collected from Kohl’s stores located in south central Pennsylvania.

Kohl's commitment to Penn State Hershey Children’s Hospital is made possible through the Kohl's Cares for Kids philanthropic initiative. Kohl’s Cares for Kids includes a merchandise program featuring $5 books and plush toys where 100 percent of net profits go toward supporting hospital partnerships like this one. Through 2008, Kohl's has raised more than $126 million dollars through its merchandise program. Other components of Kohl's Cares for Kids include Kohl's A-Team associate volunteer program; the Kohl’s Kids Who Care scholarship program, recognizing stand-out kids for volunteer efforts in their communities; and fundraising gift cards for local schools and nonprofit organizations.

(Media Contacts)

Last Updated July 16, 2009