Content strategist Kristina Halvorson to talk at Web 2011 Conference

October 21, 2010

World-renowned content strategist Kristina Halvorson will deliver the keynote address at Penn State's Web 2011 Conference. The conference, which is scheduled to take place Monday, June 13 and Tuesday, June 14 at the Penn Stater Conference Center, will be open to a limited audience of non-Penn Staters at higher education institutions, as well as faculty and staff from all parts of the University.

Halvorson, who is the CEO and Founder of the content strategy consultancy Brain Traffic, will keynote on Monday, June 13. She is the author of "Content Strategy for the Web," a book that's being called "the most important thing to happen to user experience design in years" (Peter Morville, Ambient Findability, Information Architecture for the World Wide Web).

Halvorson is widely recognized as the industry's leading advocate for content strategy. In 2009, she curated the first Content Strategy Consortium to facilitate a national dialogue about this emerging discipline. In 2010, she delivered the keynote address at the world's first Content Strategy Summit in Paris, France. Kristina has also been a featured speaker at Web 2.0 Expo, SXSW Interactive, An Event Apart, UX Week, User Interface Conference, Voices That Matter, IA Summit, Future of Web Apps, Future of Web Design, and the Online Marketing Summit.

Last Updated January 09, 2015