UNIVERSITY PARK, Pa. -- The 11th annual College Colors Day celebration has commenced with the College Colors Challenge. The challenge begins today and will continue until Friday, Sept. 4. Fans are encouraged to participate in the socially fueled competition to support Penn State.
Nittany Lion fans will be prompted to share photos and/or videos that demonstrate school spirit. Challenges will be announced via http://www.collegecolorsday.com/ every month with participation details for the chance to win various prizes. The grand prize is an all-expenses paid trip to the College Football Playoff National Championship game.
These challenges will include three categories which are represented by hashtags: #SQUADPIC (large group), #FAMPHOTO (family) and #SELFIE (individual).
For more information on College Colors Day visit http://www.collegecolorsday.com.