Smeal Alumni in Profile: MIS alumna's business fosters women's health, wellness

Alumna Shubha N. Janardhan graduated from the Penn State Smeal College of Business in 2004 with a degree in management science and information systems with a specialization in health care. She’s now using her experience to run her family’s company, Haselfre, including a new initiative that provides wholesome care to women in different stages of motherhood.

Janardhan stepped in to lead Haselfre in 2007 as the president and CEO. Headquartered in Chennai, India, Haselfre has a portfolio of services in the non-clinical health care space including a center for managing lifestyle diseases in adults managing child nutrition and health. Janardhan has since co-founded a third service called Baby Bliss, dedicated to helping moms-to-be as well as new moms.

She says her experiences at Penn State, through clubs and student projects, gave her the ability to think outside the box.

“I also learned a lot about how to see what problems exist and how we can offer innovative solutions,” she said.

In her home country of India, Janardhan saw a need for wholesome care dedicated to pregnancy, birth and beyond. In January, after much research and testing, Janardhan’s idea for Baby Bliss became a reality.

Baby Bliss helps women in the preparation stages of pregnancy, as well as supplementing prenatal and postnatal care. The program was co-founded by Janardhan and is overseen by a panel of leading medical and other experts in India.

Services encompass everything from reducing toxins in the body, calming the mind, strengthening the core muscles through Tai Chi, handling the baby, enabling early learning pathways in the womb, financial planning before delivery, avoiding recovering from postpartum depression and caring for the baby up to a year after birth.

“Our main mission at Baby Bliss is to ensure a healthy baby and happy mom. We provide a safe haven for women to relax and be themselves during this tender stage,” said Janardhan. “We also help to foster a stable mind through pregnancy.”

Janardhan hopes to open additional Baby Bliss centers in metro areas across India by the end of the year.

Despite residing in India, Janardhan stays active with Smeal as a volunteer with the Alumni Society Board and is part of the task force on strategic planning.

Janardhan is chair, health care vertical, Chennai Zone, Confederation of Indian Industries (CII) - Young Indians and serves as independent adviser, Haselfre Foundation.

Smeal Alumni in Profile
A Penn State Smeal College of Business degree prepares students for a vast array of career opportunities. Catch up with recent graduates of Smeal via our regular Alumni in Profile feature, which details the unique paths alumni take as they embark on their professional lives.

The Smeal alumni network is more than 73,000 members strong. They're doing impactful work in diverse fields all over the globe and many of them are also involved in giving back to the Smeal College of Business. Previously profiled alumni include:

  • Ally Greer (marketing, 2012): A marketing graduate turns community manager with West Coast tech startup Scoop.it, a content curation platform based in San Francisco.
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Last Updated September 10, 2013