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Smeal Alumni in Profile: Alumnus finds niche through hard work, commitment

6/14/13

Alumnus Jared Satkoff, a 2008 marketing graduate, says his time at the Penn State Smeal College of Business prepared him to work hard and pursue his career in more ways than he expected. Only five years out of school, he has worked his way up to senior district manager at ADP, a payroll services company with an office in Philadelphia.

Smeal professor to serve as editor-in-chief of new marketing journal

6/12/13

Min Ding, Smeal Professor of Marketing and Innovation in the Penn State Smeal College of Business, is the editor-in-chief of Customer Needs and Solutions, a new journal for scholarly research in the field of marketing. The journal aims to publish high-risk, high payoff work and seeks submissions with high impact while maintaining academic rigor.

Smeal faculty member moderates Philadelphia panel discussion on marketing

5/30/13

Penn State Smeal College of Business’ Margaret Meloy, associate professor of marketing, moderated a panel discussion on changes and challenges facing today’s chief marketing officers at a recent Philadelphia American Marketing Association (PAMA) event sponsored by the Philadelphia-based Penn State Smeal Executive MBA Program.

Research suggests modular design competence can benefit new product development

5/21/13

A new research study suggests that supplier integration into the new product development process can be more beneficial if buyers increase their competency in modular design. A Penn State Smeal College of Business faculty member examines the ways modular design competence can mitigate costs and challenges associated with supplier integration while making best use of the benefits.

Smeal Alumni in Profile: Management alumna founds nonprofit organization

5/14/13

A 2006 Penn State Smeal College of Business alumna, Bernice Innocent, is using her skills in leadership and talent development not only in her senior human resources position at Lockheed Martin, but also as the founder and CEO of nonprofit organization, the Berrette Family Foundation, Inc.

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Smeal Alumni in Profile: Alumnus finds niche through hard work, commitment

6/14/13

Alumnus Jared Satkoff, a 2008 marketing graduate, says his time at the Penn State Smeal College of Business prepared him to work hard and pursue his career in more ways than he expected. Only five years out of school, he has worked his way up to senior district manager at ADP, a payroll services company with an office in Philadelphia.

Smeal professor to serve as editor-in-chief of new marketing journal

6/12/13

Min Ding, Smeal Professor of Marketing and Innovation in the Penn State Smeal College of Business, is the editor-in-chief of Customer Needs and Solutions, a new journal for scholarly research in the field of marketing. The journal aims to publish high-risk, high payoff work and seeks submissions with high impact while maintaining academic rigor.

Smeal faculty member moderates Philadelphia panel discussion on marketing

5/30/13

Penn State Smeal College of Business’ Margaret Meloy, associate professor of marketing, moderated a panel discussion on changes and challenges facing today’s chief marketing officers at a recent Philadelphia American Marketing Association (PAMA) event sponsored by the Philadelphia-based Penn State Smeal Executive MBA Program.

Research suggests modular design competence can benefit new product development

5/21/13

A new research study suggests that supplier integration into the new product development process can be more beneficial if buyers increase their competency in modular design. A Penn State Smeal College of Business faculty member examines the ways modular design competence can mitigate costs and challenges associated with supplier integration while making best use of the benefits.

Smeal Alumni in Profile: Management alumna founds nonprofit organization

5/14/13

A 2006 Penn State Smeal College of Business alumna, Bernice Innocent, is using her skills in leadership and talent development not only in her senior human resources position at Lockheed Martin, but also as the founder and CEO of nonprofit organization, the Berrette Family Foundation, Inc.